Evolve Your Success

MSP 95 | Social Selling

 

In this day and age, if you are not on social media, then you are bound to get left behind. That is why you need to start using social selling to build your brand and do it consistently! Join Samuel Gbadebo and Omar Khateeb as they dive into the second part of discussing the value of social selling in the Healthcare Sales Space. Don’t be afraid of diluting your message; feel free to post a lot. Don’t let your haters scare you from posting. Learn what building a brand on a platform, particularly LinkedIn, can do for your territory, team, and career.

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The Power Of Social Selling Part 2 With Omar Khateeb

We continue our discussion with Omar Khateeb as we get into the heart of the power of social selling. We go over some of the do’s and don’ts on the LinkedIn platform especially and how to think about bolstering your brand on a social media platform that’s going to give you access and thought leadership across the board within your space. As always, thank you for reading. I do hope you enjoy part two of this interview.

The one thing I tell salespeople is aside from it’s helpful to post, a lot of great marketing has nothing to do with being wildly creative or viral. It’s just consistency, but along with it, we’re in a new age. You have to develop this skill already nowadays. Most of our communication is digital and written, like email, comments, or social posts. It’s for you to develop that ability to copyright, persuade, and think through, “What am I going to put in this to get it opened and for somebody to take action on it?” You can practice here and there on emails or you can start getting in the habit of doing that on LinkedIn. It’s a system that builds on itself.

You nailed it. You’re 100% correct. I’ll say one last thing about knowing what to post. Try to sit down and maybe give yourself 3 or 4 posts that you would want to write before you post one of them. Even as content creators, we’re supposed to be making a month’s worth of content beforehand.

When was the last time you ever did that, honestly? You’re right, though. I’ll share this from my journey. I started my business. What’s interesting is that during the first few months of the business, towards the middle of Q1, I wasn’t producing as much content. You started your business many years ago. When you’re first starting, you’re doing all things. I’m learning QuickBooks, setting up a website, and doing all these different things. My content creation went down. I was like, “I’ve got to get back into it.”

If you look at my revenue, my best month was my first month in business. I finally surpassed it. The reason why is that was the month I produced the most content and put out most the most stuff. I have to remind myself, “You have to make time for this.” There’s an entrepreneur you probably see on LinkedIn, Alex Hormozi. He’s very famous for the business he built. He says that when it comes to ads, it’s a 2:1 return. Cold outreach is 1:1. That’s quadratic. The only thing that scales is word of mouth. That’s what social media is. It’s word of mouth at scale. The sooner you start playing with it, the sooner you start to experience those effects.

I want to bring up a nice comment here from Keila Resto. She says, “It’s almost as if simply commenting makes it about yourself, whereas adding a question focuses on the surgeon or physician.” Keila, I would add to that. The key hack here is there are different reasons why the algorithm prioritizes. When you see a post with a bunch of comments getting the number one spot, which is the most relevant comment, that’s free advertising for yourself to everybody.

One of the key million-dollar tips here is to tag the person in the first sentence, “@So-and-so, that’s a great point.” Ask a question or make an observation and drive that engagement. Other surgeons don’t get replied back because they don’t tag the poster or the person who posted. Keila, that’s a great point. Samuel, before I move to the next and last point, are there any other closing remarks on knowing what to post and when to post?

You said something that I thought was funny. When you first started your business, your biggest month was when you were saturating the world with your content. That’s when stuff picked up. That does get cyclical. The best thing you can do for yourself is to get into a groove as soon as possible. Get a minimal groove. If it’s once a week for you, stick to once a week. Make 3 or 4 posts ahead of time and know that you’re going to be able to disseminate those posts over the next four weeks. If it’s twice a week for you, stick to twice a week. Get into a groove and stick with it no matter what.

I promise you that 3 to 6 months from now, you will be experiencing something different. Depending on what your goal is, we can’t say what it is you’re going to experience, but you will experience something different than what you’re currently experiencing. Out of all the things we’re sharing, if you can find a groove, stay consistent with that groove, keep those rules in mind about creating value, don’t directly sell, and think about what’s valuable to your audience, you’re going to see yourself go places.

[bctt tweet=”A lot of great marketing has nothing to do with being wildly creative or viral. It’s just all about consistency.” via=”no”]

It’s solid advice. Even myself, when it comes to creating content, I’m trying to get into a groove as well and bundle things so I can do my content creation on Sundays and, at the very least, try and schedule some posts and stuff. It’s getting in a groove and a habit. If you don’t mind, I want to share something, especially with the younger and older in any profession. Let’s say it’s the new professionals who are posting on LinkedIn.

One of the biggest regrets of my career came when I worked at a company years ago. It was a very toxic place. What got me to move to San Francisco was I started writing an article a week. I did this for two years straight. Every week, I was putting out a deep and well-thought-out article on robotics or marketing. Those articles paved my way to Silicon Valley. Somebody in the company made a comment about an article I wrote.

I was a young guy. They made me feel ashamed, talked down to me, and made me feel bad. It hurt me so badly that I stopped writing. I have no regrets in my career. My one regret is that I stopped. I’m still paying the price for that because when you write every week for two years, you develop such a skill. I stopped for over a year or maybe more than that. I’m now getting back into doing that. That’s the biggest regret in my career.

If you’re in that position, people are going to throw shade at you and make comments. It’s hard to make those comments when your customers are saying, “We love this. This is providing value to us. We appreciate it.” Nothing makes me more disappointed than when I see physicians and surgeons posting their cases or posting a picture with a product and not a single one of their reps is to be seen engaging or showing them some love. Yet here’s a surgeon talking about how excited they are about using a new product.

Those are flat-out missed opportunities right there. To whoever is doing that, let Omar’s reminder resonate with you. Make sure that you’re paying attention to any one of your providers that are putting themselves out there and supporting them. I want to add one more thing, though. We have seen it. Everyone, keep in mind that you want to provide value at the end of the day.

A simple way to gauge that is with whatever you’re about to post, think to yourself, “If I was on the other side, could I appreciate that?” Even if you get a little bit of a yes posting, you don’t have to have this big thing. If you feel a little bit of, “I would appreciate that,” then post it. If you find yourself questioning, “Could this be seen as offensive?” I always err on the side of caution.

Don’t post it, especially in this med tech space where unless you’re a startup or you don’t have a lot of red tape around what you can and can’t do, you don’t want to put yourself in anything funny because these things don’t die. They stay out here and find a way to come back. You want to be mindful. There’s so much to say without being inflammatory or offensive. There’s so much positive and fruitful commentary and questions you can ask, especially in these dynamic fields.

Even if you get a little bit of, “I would appreciate that,” make sure you post it. Please, no one should feel like if they don’t post in a given day or if they don’t post 5 or 5 times a week, then they’re going to lose traction and everything. Don’t fall into that trap, clip content together beforehand, disseminate it in a sequence you can stick to, master that, gradually increase it, and let that be your guiding light.

MSP 95 | Social Selling
Social Selling When posting on social media learn how to not care about being embarrassed That in itself is a superpower And if you start getting some hate that just means youre onto something

 

Let’s cover the last key point here. The last one is a good segue. It’s the importance of consistency. I feel like we beat that one to death. Remember the old Men’s Wearhouse commercial with the guy with the beard who’s like, “You’re going to the way you look.” I met that guy. That’s the actual founder of Men’s Wearhouse. I met him backstage at an event and asked him, “You did such an amazing job with Men’s Wearhouse. What’s your best advice on marketing?”

I’ll never forget it. He does have a deep raspy voice. He’s like, honestly, “Marketing has very little to do with being super creative and having fancy this and that. It’s just consistency. It’s just showing up.” It’s true. The more I study mass persuasion and marketing, the more I realize that a lot of it is, “Can you hold attention? If you can do it long enough, at some point, you can persuade in some direction.”

If you think about what all medical salespeople learn, especially the ones who have been in the industry for more than twenty years, it’s like, “You have to have seven touch points on a prospect to move them forward. You have to keep showing up. Be at the hospital.” What does that all have to do with? It’s being visible and consistent. You can do that at scale while looking good to other potential employers and opportunities while you sleep through LinkedIn. You’re welcome, LinkedIn. There’s your commercial.

We did establish how important consistency is. Vanessa Jaramillo said something that I did want to address, “Don’t let the haters faze you.” You talked about that pivotal point in your career, Omar. If you post something and you get yourself a hater, you should smile because that means you’ve gotten that much visibility that you’re bringing out the people that have nothing nice to say. Let it be some motivation.

A lot of these things we’re talking about are habits of the mind and superpowers. Learning to not care about being embarrassed is a superpower. I posted a video once. It was a five-minute-long video where I whiteboarded something. I posted it. The next morning, I realized that it was reversed. Everything was backward. I was like, “Whatever.” If you start getting some hate, you’re onto something.

There’s somebody who’s a bit of a med device celebrity. He has a nice TikTok. It’s Jacob MacLaughlin. He started posting more on LinkedIn motivational stuff. I love his stuff. It was inspiring to me because he posted something about gratitude and everything. Sometimes he’s doing it while he’s on a walk and stuff. He messaged me. He was getting some hate from people because they’re like, “You shouldn’t be posting stuff like that.” I’m like, “Haters are going to hate.” He doesn’t care. He runs in a stride. If you’re not following Jacob, go follow him.

I’m glad you brought up Jacob. I was talking about the personal touch. He has mastered that personal touch. He’s saying all these things.

He’s got that great mustache too.

[bctt tweet=”Social media is really word of mouth that scales.” via=”no”]

He has a personal spin and personal touch on every single one of those posts. It goes a long way. There’s something, though, that Joshua Day said, “I started to contact the marketing departments for the companies I carry so that I can create posts based on my specific market and the procedures or products I want to highlight. They have the info pre-packaged. You get to add your personal touch.” Joshua, you’re asking how do you do what you already intended to do while creating a personal touch? Omar, what do you think? Do you think that’s what he’s asking?

What he’s asking is, “Is this going to be good content?” My answer without seeing it is it’s not going to be that great because these are coming from med device companies. One, it’s great to do that because now you have some product content. You can use that here and there. At the end of the day, here’s what’s going to get a surgeon to lean in and say, “I want that gentleman in my room covering my cases. I want to be doing business with him.” Go back to what Samuel was mentioning at the beginning of this talk, which is, “What value are you adding? What are they learning from you?”

This is what got me a name in our industry of being a provocative marketer. For context, Joshua doesn’t work for one company. He’s a distributed source for many. I would ask for forgiveness and not for permission. Get the content and see what it’s like. You should be open to making your content with some of the products you have. Maybe there’s a surgeon who you like a lot, and they’re doing a good job. Ask the surgeon, “Do you mind if, after the case, I do a quick interview with you from my iPhone and ask you what you like about things?” It’s way better than a highly-produced video.

A highly-produced video, whether you put a personal spin on it or not, will never come off as well as an interview with a third party that’s part of your customer audience that’s giving you a review on the product. The way you set that up is to ask them legitimate questions and questions about any product that fits with what that product can do. What I’m getting at is you don’t need to use that provider to bolster your product if you have that provider be authentic and truthful about what their experience is. They had a positive experience with your product, not a negative one.

Make sure ahead of time.

As long as they have a positive experience, let them be authentic and truthful in whatever they want to say. That’s going to go a long way than cleaned up and polished marketing pieces.

Get the content out there.

If all you have is cleaned up and polished pieces to work with, and you can’t do anything like what we’re talking about, then put your spin on something valuable or your $0.02 before you post it. Don’t say, “This is great. It’s new,” and repost it. Put your spin on it and ask an engaging question or something that anyone in your audience could appreciate.

MSP 95 | Social Selling
Social Selling Sometimes when you do post you need to go back with a critical eye You have to be aggressively curious and say Why didnt this post perform well

 

Joshua has a great question. Shannon Mays has another question, “It’s certainly challenging to be consistent but also a slippery slope in terms of putting out too much content. You don’t want to dilute your message.” I disagree. Here’s why. Everything is a slippery slope until something pushes against it. The slippery slope argument doesn’t hold here. There’s no such thing as diluting your message. Let me back up. There is such a thing where you can dilute your message.

People aren’t paying that close attention to every single thing you’re posting, even if they try to. There are some people that I’ve tried to do that with. LinkedIn does not allow you. Your content isn’t going to go in front of all your audience. This is a key pro tip. If there’s a surgeon that you’re trying to follow and you want to make sure that you get notified when they post, go to their LinkedIn profile page. On the top right-hand corner, LinkedIn released a new feature where there’s a little bell icon. Those are notifications.

With that being said, this is all about putting out things, learning, analyzing, evolving, and then reiterating them. If you look at my content, I deal with medical sales and marketing. Do I have a lot of content completely unrelated to that? Yes. Why? Doesn’t that dilute my message? It could, but I also need to find ways to engage people. Think about a funnel.

Not everybody is ready to talk about using social media to sell. There are people who are in sales which have an interest in strategies, persuasion, or something. I need to find ways to get in front of that person and get that person to lean in because that’s when they start getting more interested in the problem I’m knowledgeable about, the solutions to that problem, and at some point, the product that I sell. That’s how I like to think about it. Samuel, what do you think?

This is not a deflection, but you have to think.

You cannot deflect this one.

What is your goal on the platform? I know Shannon. Shannon is awesome. He was my second episode ever. We’re on Episode 93. I’m talking about Shannon because he has seen it all as far as our groove. You have to keep this in mind. What’s your goal? If your goal is to communicate a very specific message to your audience to become the resource within a certain space and to be seen, “I can always provide this to my audience,” then some of what Shannon is saying is something you want to be mindful of. I was saying, “No one should feel forced to pump out content that they don’t even like because they’re trying to make sure they have done it once a day.” I don’t agree with that. You haven’t said that, Omar. I do not agree with anyone that has that philosophy. That can hurt you.

It’s continuing to pump out content.

[bctt tweet=”Everything is a slippery slope until something pushes against it. There’s no such thing as diluting your message.” via=”no”]

It’s to get context out. LinkedIn will take your content and say, “Your content is no longer being deemed valuable by your audience. We’re going to put the brakes on propagating your content.” That’s when you start to see yourself go from, “I used to have 5,000 impressions per post. Now, I have 500. What’s going on?” Going back to Shannon’s point, ahead of time, before you have to post, think about what’s valuable, try to find a consistency that you know you can stick to, and do everything you can to stick to that. When you master that, increase it by one more post a week. That will prevent you from diluting your message, killing your traction, or doing anything that’s going to turn your audience off from what you’re trying to say.

This works on other platforms. I love him, but Gary Vaynerchuk’s thing is, “You should be putting out this many pieces of content a day.” That works on Instagram, TikTok, and LinkedIn. Not everybody has that amount of content. If you’re giving talks and getting out of a bunch of content on certain topics, maybe, but most of the people who are reading this don’t. At that point, they’re going to be putting out content, articles, and random things.

Samuel is right. If you do too much of that, the algorithm will slow down some of your traction. That being said, sometimes, when you do post, you need to go back with a critical eye. As a salesperson, you need to get better about this even when you do emails with everything you do, be aggressively curious, and say, “Why didn’t this perform well? Maybe it’s because I didn’t use certain hashtags on this one.” Maybe you read it and it’s like, “This is a good post, but my first sentence didn’t have a good hook. It wasn’t good enough for people to stop scrolling.” It could be a variety of things.

Honestly, for those of you that are aspiring to be content creators, we teach this in our program. There’s software out there that will aggregate everything you’ve ever done on LinkedIn and show you as clear as day what’s working and what’s not working. That’s going to be a very helpful way to start harnessing better content to get more of a response. There are a lot of tools out there for those of you that are aspiring to be content creators. For those of you that have been wanting to, but you haven’t allowed yourself because you’re not comfortable, take heed of what we’re saying because these things would get you comfortable, get you out there, and get you into a beginning groove.

We’ve got another question. This is a good one. This is right up your alley, Samuel. Akshaya James says, “For those aspiring to break in, should we focus on a niche specialty when curating and commenting on content or focus on overall maximizing disability?”

This is so cool because we have a program for those of you that are wanting to enter the space. I love that you brought this question up because this is what we work with in addition to helping medical sales reps. If you’re truly aspiring to break in, you should be more open than not. We talked to a lot of people that want to do this in the different fields out there. If you want to be in medical device sales, for example, then it does behoove you to focus on those types of organizations to get involved with whatever they’re posting and to comment back and forth if that’s where you want to be.

It also behooves you to take your profile and showcase that your profile is someone ready to get into the medical sales space, not just someone that wants to be in it but someone that’s ready based on the transferable skills you’re bringing from whatever else you were doing. If you’re not sure and you want to be more visible, then be wide open. Get involved with some medical devices, pharma, dental, and diagnostic and see what resonates with you more as you continue to explore and see where you’re a good fit. It depends on your goals.

I can add one little tip. There are a lot of people who want to get into this industry because it is very lucrative, high-end, and great. From now, you have to start developing the discipline of self-education. In putting yourself out there using LinkedIn, not only have I done it myself, but with some of the people who I’ve mentored early on, there’s one person in particular who got in with no experience.

MSP 95 | Social Selling
Social Selling The best investment you can always make is yourself Until you have $100000 in the bank dont waste the money on investing Invest in your skills to get to that $100000

 

Let’s say you’re trying to break into orthopedic surgery. Aside from following the orthopedic companies and connecting with the hiring managers, connect with your customers and look at what orthopedic surgeons are posting because not only can you learn from the post but read the comments. You’re educating yourself. If you get lucky and you get an interview with a hiring manager, you can speak the language.

I’ve learned more in those LinkedIn posts by orthopedic surgeons than I learned in medical school and my orthopedic modules. It’s reading those comments and learning the language of medicine, how you speak as a surgeon and everything. If you get braver, these surgeons are nice. It’s asking even a simple question, “Dr. So-and-so, thank you so much for this post. What was so difficult about this case? What made it easier?”

There’s a reason why doctors are posting their cases here on LinkedIn and not on a physician-only network like Doximity. They don’t want just their peers commenting on these posts. They want other people. Akshaya, one of the things I would recommend is doing that because it’s a system. You’re learning on the fly the language of medicine, how to engage with a surgeon and all the things you’re going to have to do as a salesperson.

At the same time, all those hiring managers you connected with are publicly seeing, “Who is this person?” They’re connecting with some of the prospects we’re trying to sell to. You’re coming in with no background. You have something of value, which is this person publicly showed that the surgeons engaged with her. That’s what I do. To Samuel’s point, you can focus on a niche, but then if you do this in a systematic way, things might come your way without you knowing. How many opportunities business-wise have come to you on LinkedIn that you never even thought of?

You make a great point. The key point that Omar stressed is to put yourself out there and provide valuable engagement with the audience that’s already out there, like these surgeons and the other reps. Provide valuable public engagement. Everyone is going to see that you’re someone that is a good candidate to consider in that industry.

We’re going to be wrapping things up very shortly. Before we wrap things up and everything, everybody who registered for the webinar is going to be getting communication from you and your team. Was there anything specific you wanted to share? Are there any special offers or giveaways? We’re not giving away a car.

Visit EvolveYourSuccess.com. If you’re reading this and you’re saying, “I’m ready to take it seriously. I want to develop a brand,” whether it’s to grow your customer base, get you a new opportunity within your organization, or develop a brand of awareness around disease and/or specialty, go to Evolve Your Success. Click Improve Sales Performance, select LinkedIn Selling, and get in touch with us or someone from our team. We will have a conversation about how you can make that happen for yourself.

If you’re someone that wants to get into the medical sales industry, maybe follow this crowd, you’re looking for a new opportunity somewhere, or you’ve been to the distributing space, you’ve worked for a number of companies, and now you’re saying, “I want to get myself into a W-2 position with a larger organization,” visit Evolve Your Success, select Attain Medical Sales Role, fill out an application, and have a conversation with us. As far as that’s concerned, the power of social selling is real. It’s not going away. It’s only going to become more important, more relevant, and probably more regulated. Take advantage of it, put yourself out there, and start getting some traction.

[bctt tweet=”If you want to get into medical sales, you need to start developing the discipline of self-education.” via=”no”]

Visit EvolveYourSuccess.com. There are great sales resources there. Keep in mind that Samuel’s company not only focuses on helping you get into the industry, and that’s why it’s Evolve Your Success, but also, once you’re in, evolving and elevating your career beyond that. I don’t think it’s talked about enough, but there’s so much value, in my opinion, in investing to work with programs and coaches like Samuel because they have been doing this for a while. They have been getting people into the industry and helping them out. It’s a shortcut. You can go and learn this stuff on your own.

Number one, you’re going to waste a lot of time. There’s no guarantee that it’s going to work. I’m not making any claims for Samuel, but I’m going to say it myself. If you are able to get promoted or get into this industry, you’ve seen an increase in your salary, probably at a minimum of 20%, 30%, or maybe even more. It’s finding a way to invest and say, “I’m going to work with experts. I’m going to work in a program where they’re going to not only coach me but hold me accountable and do all these things.” It’s worth every bit.

Take Uncle Warren Buffett’s advice, “The best investment you can always make is yourself.” That’s the best investment. Invest in yourself and your skills. For those who know, Grant Cardone, as wild as he is, tells me, “Until you have $100,000 in the bank, don’t waste the money on investing. Invest in your skills to get to that $100,000.”

We’ve got a nice comment from a LinkedIn user. We love it, “It’s such insightful advice. I appreciate your perspective on self-education and your encouragement to reach out. Often it’s easy to dismiss our own contributions to the conversation rather than waiting to feel ready. Here’s to putting ourselves out there. This has been such a helpful and inspiring conversation.” Thank you so much, LinkedIn user. To whoever said that, we appreciate it. Christine, thank you so much. That was very kind of you.

We have one more question coming up. Joshua Day, on the feed, said, “A lot of the surgeons are fellows as well. They’re very welcoming to your questions and everything.” That is true. At the end of the day, always remember that for physicians, there is a culture of continuing education and teaching. They love it, even medical salespeople and the ones who have been classically and traditionally trained.

One of the easiest ways to find yourself in a new OR is to talk to a surgeon and say, “I’m new. I would like to shadow your case and learn from you about the XYZ technique.” They will be like, “Come by my room on Monday.” You’re doing the same thing digitally on LinkedIn at scale. With that being said, Samuel, close us out with some final words and thoughts.

Be authentic all the time but take opportunities to let people know what that means for you as often as you can. This platform helps you do it. Our whole company is all about evolving your success. We know you’ve had significant levels of success. It’s time to allow it to evolve by getting involved and putting your brand out there. Don’t be afraid. Get out there and do it. You know where to go if you want those additional resources to make it happen as impactfully and fast as it can.

I can’t stress it enough. Go to EvolveYourSuccess.com. You can’t argue. It’s free. A lot of times, it’s those free resources that reorient and reframe your mind and give you a different perspective on how to look at things. That’s the first path to progress right there. Samuel, it has been such a pleasure. We’re going to be doing this again soon. I had such a blast. Hit Q3 hard. Best of luck with Q3. To my guest, Samuel Adeyinka, thank you so much for joining. We will see you all next time. Be sure to go to EvolveYourSuccess.com, everybody. Take care.

That was Omar Khateeb and myself talking about the power of social selling. As a reminder, that was me on his show. We want to bring that home to our audience so you can all reap the benefit and the value from our discussion. Maybe you’ve been reading this and you’re thinking to yourself, “I’m in medical sales. I want to understand how to do this and make something happen.” If that’s you, you need to make sure you visit EvolveYourSuccess.com, select Improve Sales Performance, click on the LinkedIn program, and have a conversation with someone from our team. Let’s get you on the path to thought leadership and give you access as you’ve never seen before.

If you’re someone that’s wanting to get into the industry and you’ve been reading this and the desire is there, but you’re not quite sure how to do it, or you’ve been trying to do it and you’re not quite getting to that next round in your interviews, visit EvolveYourSuccess.com, select Attain Medical Sales Role, fill out the application, and have a conversation with us. Let’s get you on the right track to your dream career. As always, we do our best to bring you guests and provide value to give you insight into how to perform better within your medical sales career, how to get into a medical sales career, and different ways to get access in your field. Make sure you tune in again for another episode.

 

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About Omar Khateeb

MSP 95 | Social SellingMy story might be a shock but my mission is simple: I want to change how medtech companies sell and market to physicians by using social media in a powerful new way.

Here’s my story:

Growing up in the US/Mexico border town of El Paso, Texas I am a first generation American. The idea of discipline, honor, and hard work were engrained in me by my parents. I went to medical school on an academic scholarship and dropped out in 2012 to pursue a career in technology. I found my way into an exciting surgical robotics company called Mazor Robotics, the first robotic spine company. I started off “carrying the bag” as a clinical sales rep before quickly getting promoted to US Marketing Manager for my ability to do great patient marketing campaigns and market the technology. The past decade has been spent at various high-tech startups driving growth and technology adoption through growth marketing and category design. This includes two publicly traded surgical robotic companies through their IPOs as well as co-founding a consumer product for men’s fashion.

In 2022 I launched my own venture, Khateeb & Co, with a mission to help medical sales people drive technology adoption using social media. I also launched a media company called “The State of MedTech” which helps physicians and industry professionals learn more about the latest trends in medicine through a podcast, webinar, blog, and live show. The majority of the episodes offer CME credits via a physician’s reflection. My areas of focus are category design, driving adoption of new technologies, and developing strategies to channel attention towards generating demand. In my spare time, I love teaching and mentoring young professionals. Im an avid reader and also paid public speaker.

You can follow me on Facebook, Instagram, Twitter (@OmarMKhateeb) or Youtube (Mind Loom with Omar M Khateeb).

 

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I just landed a job offer from In my previous role as VP of Operations and Sales within eyewear, I knew I found my niche and I am delighted to stay in the vision industry.

I owe this opportunity to the Evolve Your Success Team and my mentor, Justin Lohman. Without them, this wouldn’t have been possible! Before enrolling in the Medical Sales Career Builder, I was not getting interviews where I was close to an offer. Being in my previous position for 17 years, I did not understand the nuances to interviewing today. After a few short months in the program, I learned how to best present myself in interviews. This program grew my confidence and I was quickly landed multiple interviews. 

Prior to Evolve Your Success, I was not active on LinkedIn or frequently listening to podcasts. Throughout the program, I learned the importance of online networking and familiarizing yourself with companies to land the job. Everyone around me understood my frustrations, listened to my viewpoints, and set me up with the tools to land my dream job! The process is foolproof and if you follow each step and work hard every day, you will succeed!

Do not leave your career to chance. Joining the Medical Sales Career Builder program was the best decision I’ve made and I recommend you do the same! Yes, there is sticker shock at the beginning, but every good thing comes at a price! The community you build and continue to build long after you graduate lasts a lifetime. You have so much to gain and absolutely nothing to lose if you show up and give it 100%! If I can do it, you can too!

Thank you again to the EYS team for making my dream come true!

Jeff Boswell

Mazor Clinical Consultant at

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I just landed the Mazor Clinical Consultant position with

Prior to transitioning into the medical device industry, I was a surgical tech for 9 years. I just want to thank Samuel and the Envolve Your Success community for assisting me in finally securing a medial device position. Before enrolling in the Medical Sales Career Builder, I couldn’t secure a position. I was able to land interviews on my own but couldn’t surpass other candidates in closing in on a role. With the help of Samuel and his team, I was able to breakthrough and stand above other candidates in the late stages of the interviewing process. Before, I was trying to network with other individuals, but the MSCB program taught me how to properly network with individuals and what the right approach was. Also, the MSCB program guided me in making my LinkedIn profile elite that would make me stand out to recruiters and other medical device professionals. The hesitation that I had that prevented me from signing up immediately was the financial commitment, but I knew I’d exhausted all my resources and options on my own in trying to secure a position. I knew I needed elite mentorship and guidance, and finally signing up for the MSCB program was the best investment I could ever make. When you consider what will happen to yourself as a leader and your revenue. It’s a no-brainer. You have so much to gain and absolutely nothing to lose if you show up 100% just as Samuel does! Thank you so much to the EYS team; my life and my career will never be the same!

Haley Moffatt

Territory Specialist at

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I’m thrilled to share that l have accepted a position with as a Territory Specialist. My background has been in nursing, everything from the operating room to bedside care. Taking this step into medical sales I had no idea where to start which is how I stumbled across Evolve Your Success.
 
With guidance from my incredible mentors at Evolve Your Success and Samuel, I was able to successfully make that transition. A huge thank you to my mentors Blake Williams, Blake Cagle, Kelsey Stark, Nidhi Joshi and Emma Sturtevant who offered me continuous support throughout this entire journey.

Before this, I barely knew where to start. This program gave me the tools I needed to create a foundation so that I could confidently make this transition between careers. Learning how to approach the interview process, understand different companies, and really tell my story was what set this program apart.

I’ll admit I was hesitant to invest in this program, however, now that I’ve done it I know that it was the right decision.

Thanks to Samuel and his team, my hard work, and God, I’m grateful to be moving forward in this new career. To anyone considering the leap, I can’t recommend EYS enough. This experience has been life changing, and I’m beyond excited to see what the future holds in this industry.

Benjamin Jarosch

Associate Clinical Representative at

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I am thrilled to announce I just stepped into a new role as an Associate Clinical Representative with . I want to thank the Medical Sales Career Builder (MSCB), this wouldn’t have been possible without them!

Previously I worked as an occupational therapist in an acute care setting. And before that, as a freelance photographer. I’ve made big career jumps before, but I wanted to be more intentional and prepared this time. In school, I remember learning about emerging technologies and the valuable role that OT’s can play in non-clinical spaces, given our unique training. However, I had no idea how to grow beyond the clinic. 

Before enrolling in the Medical Sales Career Builder program, I didn’t even know what I didn’t know. I was listening to podcasts, reading blog posts, and taking inconsistent shots in the dark for networking. My biggest hesitation to sign up for coaching was committing myself to a goal when I didn’t yet have a clear direction in mind. 

From listening to his podcasts, I knew Samuel had a track record of success and a wealth of connections to a broad range of people within the industry. That gave me the confidence to sign up and follow his direction. After going through the MSCB program, I can honestly say I wish I would have started sooner. 

The team at Evolve Your Success were phenomenal. They really listened to my story and took time to customize my strategy with me. Samuel and the mentors were instrumental in navigating me into device sales based on my preferences and background. They helped lay out action plans, including research, book lists, group discussions and training sessions, as well as specific networking strategies and mock interview preparation. Through the program I gained a new like minded community to collaborate with. The whole process could not have been more straightforward, and spelled out the exact steps I needed to take to get to where I am now. 

As with most things in life, you get out what you put in. I highly recommend investing in yourself by joining the Medical Sales Career Builder program. Their team will equip you with the knowledge, tools, and support to take control of your career and reach your goals. 

Thank you again to Evolve Your Success for making this career in medical sales a reality for me.

Kienn Cape

Therapy Consultant at

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I’m thrilled to share that I’ve just received a job offer with  , working with spinal cord stimulation for chronic pain! My background has been in nursing, everything from bedside care to travel nursing and IV clinic work; stepping into medical sales felt like uncharted territory. With guidance from Samuel and the incredible EYS team, I made it here. Huge thanks to mentors like Nidhi, Blake, Jules, Shawna, and Aaron, who supported me throughout this journey and are people who genuinely care. 

Before this, I barely knew where to start. I had friends in pharma sales but wasn’t familiar with the broader field of medical device sales or how many opportunities it offered. I wanted a way to continue helping patients in a new capacity, but I didn’t know how to approach the interview process, understand different companies, or even determine the right path within medical sales for my skills and goals.

EYS was like a roadmap, breaking down each step in a way that felt almost like solving a puzzle. They helped me recognize how my clinical background as an RN is full of transferable skills that are valuable in medical sales. The program also laid out the companies, roles, and key industry players that aligned with my experience and interests, giving me the knowledge and confidence to navigate interviews successfully.

I’ll admit, I hesitated initially. I wasn’t sure if EYS was legitimate. But after talking to April and connecting with people who had been through the program, I knew they were genuinely invested in helping professionals like me succeed. It’s something we laugh about now!

I’ve come to realize how many fulfilling, growth-oriented opportunities exist in this field, and EYS has been an incredible part of making this happen. Medical sales has so much to offer, from professional development to a work culture where people are genuinely happy and hard work is rewarded, something I hadn’t experienced as a nurse.

Thanks to EYS, my hard work, and God, I’m grateful to be moving forward in this new career. To anyone considering the leap, I can’t recommend EYS enough. This experience has been life changing, and I’m beyond excited to see what the future holds!

Lou Mirabello

Associate Spine Specialist  globus logo

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One year ago, I was a registered nurse in the Emergency Department here in Columbus, OH, when Samuel from Evolve Success reached out to me. His question was simple: “Have you ever considered a career in medical devices?” The truth was, I had.

At that time, I was three months into my journey trying to break into the medical device field. I had already “considered” that I no longer wanted to be a bedside nurse. I had also decided that enough was enough.

So, I declared that asking for help was not a sign of weakness. In fact, I firmly believe today that seeking the wisdom of others is the ultimate sign of strength.

And that’s exactly what I did. I joined Samuel’s team at Evolve Success for professional, high-quality mentorship. The result? Within three months of being equipped through his program, I did it—I got the job I had always dreamed of.

My advice to you? Take yourself seriously, or no one else will. I’ve found that the best way to show respect for myself is by valuing my time and investing in my dreams. I’ve learned to use my resources to rewrite my life’s script. It turns out that mentorship is a massive competitive advantage, and I’ve learned to leverage it as much as possible.

Here’s the reality for medical sales applicants: time will continue to pass, and some of you will settle—even though deep down you know you’re selling out on your professional dreams. Days will turn into weeks, weeks into months, and eventually years will slip away as your ambition of breaking into the medical device industry fades into distant thoughts.

I firmly believe that if you give Samuel a chance to guide you in your journey, not only will you not regret it, but soon you won’t be able to contain your excitement. You’ll realize that someone out there is in the same position you were just a short while ago—lost, with a dream to change their life and potential, but no direction. You’ll likely feel as I do now: eager to intervene and change someone else’s life. To pay it forward, just as someone did for you.

A sincere thank you to Samuel and the entire team at Evolve Success for your commitment to excellence and your continued investment in me.

Wishing all you medical device applicants the best.

Christine Mortenson

Medical Device Sales | New Business Development | Fierce Advocate for Positive Patient Outcomes | Hockey is my Happy Place

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I’m Now a Medical Territory Manager! I was a Regional Sales Representative for Long-Term Care pharmacy services. I had dreamed of getting into the med sales industry when I went into my career as a nurse, but the pharmacy sales job came to me, and I had just settled. Fortunately, I had a job shakeup that allowed me to determine that now was the time to pursue my original vision. I absolutely would not have this position without Samuel and the Evolve Your Success community. A lot of people my age would just stop trying, but EYS believed in me. EYS allowed me to break into the industry in 90-Days after I had been trying on my own for over two years! I had lots of recruiter screenings, and a few interviews with hiring managers, but I was never offered a position. Before EYS, I didn’t realize I was doing the bare minimum to get hired. I was applying everywhere, hoping to get noticed and waiting. It just wasn’t working! I didn’t know that that was not enough to compete in an industry this sought after, and against people who knew what I didn’t know about the process. Of course, I had to think hard before making a financial investment that’s reasonably substantial. But when I read the testimonials of real med sales reps on the site and learned that I wasn’t the only one taking a chance on my success, that EYS was sharing that risk also, I knew I had to do it. Though you might be able to cobble together some of the steps of getting a role in med sales from online research on your own, you just can’t know what you don’t know! The process of going through EYS presents this insider knowledge to the student, as well as giving you a progression of difficulty as you obtain the information, and you begin to master it. Not only that, but they give you access to amazing mentors and instructors, allow you to practice your interview skills, and teach you how to market yourself through social media and your own website! I cannot stress enough that EYS was the factor that made the difference in my successfully landing my dream job! The support, structure, and knowledge gained was invaluable! I would recommend this course to ANYONE looking to break into medical sales Thank you so much, EYS! This journey has been life changing and has resulted in the successful culmination of my 18-Year ambition!

Jerry Johnson

Territory Manager Endoscopy with 

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I highly recommend Samuel’s EYS Program! The program is pivotal for not only people who are trying to break into a medical device/pharma career, but also for those who are already in and simply want to enhance their experience and have more success! Samuel’s team is also stellar when it comes to attentiveness and efficiency. Everyone is on the same page and they are all extremely resourceful. If anyone is looking to break into this rewarding industry and you are experiencing difficulty, I encourage you to invest in yourself and give the EYS program the opportunity to get you there!

Ashley Stratton

Sports Medicine Associate Sales Rep | Doctor of Physical Therapy | Former DI Soccer

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I am happy to announce I have accepted a job offer with Sports Medicine in Phoenix! I extend so much gratitude to the Evolve Your Success group as I land this role and get ready to pursue my dream job. I am a Physical Therapist who became a little stuck in the profession due to issues with reimbursement and the difficulty for continued growth upwards. I turned to EYS to assist me in learning about the medical sales industry and gain knowledgable mentors who were able to help coach me in this process. I am a strong believer in surrounding yourself with the best and good things will happen. I did work hard, but with the support of my mentors and other colleagues going through a career change, I felt a sense of community and it confirmed my drive to get into this industry. I have already learned so much through the interview process, and feel very blessed to have had the resources this group provided. I have made lifelong friends and I cannot wait to continue to follow others’ journeys to pursue this incredible field. I urge you to give Evolve Your Success a try to gain mentorship, guidance, and support through any career transition.

Betsy Earnest

Pharmaceutical Sales Specialist

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I landed my dream role at and am excited to make a difference in patients’ lives as a Pharmaceutical Sales Specialist.

After working as a nurse for 13 years and running my own floral design business I wanted to find a way to blend my clinical background and entrepreneurial experience to pursue a fulfilling career in medical sales.

Before I enrolled in the Medical Sales Career Builder I was hesitant to begin my journey and wanted to make sure I could be as prepared as possible when working to break in. That’s where I found Samuel and the team at EYS. I began listening to medical sales podcasts and heard story after story of how EYS helped change lives. I knew that by joining the program I would have all the tools and coaching necessary to be successful in achieving my goals.

Going through the steps of the MCSB gave me the 30,000 foot view of what it takes to break into such a competitive industry. I knew I would come out on the other side changed and that it would set me apart from the many others looking to do the same. The team at EYS helped me gain the confidence it takes to interview, taught me how to clearly articulate my story, and easily translate how my background as a nurse and business owner can drive success into this industry.

Along with the incredible learning materials I was blown away by the enthusiasm and professionalism of all the mentors I was able to learn from. Not only did they offer guidance from their past experiences they tailored their support to my unique background and career aspirations. If you know you are looking to make a change and don’t want to make it alone, EYS gives you the team and the support you need to be successful. It takes time and a lot of hard work but in the end it pays off and you will be proud of the journey you made to get there!

Thank you again to such an incredible team that changed my life and so many others!

Aaron McCartney

Disrupting Healthcare using AI | RCM | SaaS

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I just landed an offer for my dream job at ! Though I truly enjoyed working as a physical therapist, I can’t wait to start my career in the sales world as a Clinical Account Executive.

This opportunity would not have been possible without Samuel, the team at EYS, and the MCSB program. Prior to enrolling with EYS, I was very frustrated with the lack of interviews and opportunities I was getting in the Medtech sales space. With the lessons learned from MCSB and guidance from the incredible team at EYS, I was empowered with the tools needed to earn interviews and thrive in the hiring process. Though I tried to acquire knowledge through podcasts, the straightforward and personalized EYS program was a major help to learn the ways of the sales world. Samuel, Blake, and my mentor Ryan provided encouragement and boosted my self-confidence that I can secure a job in the non-clinical space. The EYS program helped me translate my clinical skills/background as physical therapist into a salesperson in the medical field.

I highly recommend anyone who is passionate about making the transition into medical sales to join EYS. You will certainly not regret it, as it is truly a family that wants to see you succeed as much as you do!

Naz Momtaz

Medical Sales Representative

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I just landed a job offer from Becton Dickinson . I owe this opportunity to Samuel, the program, and the incredible mentors at EYS.

I am a former teacher with some sales experience, and switching to medical sales felt like an impossible leap. For about two years, I applied for medical sales jobs, but I didn’t even get a single interview. I tried applying directly on LinkedIn, but that didn’t work. I had heard about EYS, and did some research on it. The biggest criticism I heard was that if you know how to start a conversation with strangers, you shouldn’t have to pay for a program to get you a job. I tried networking on my own, but it didn’t get me anywhere.

After exhausting all other options, I decided to give EYS a try. From the moment I joined, I was enrolled in workshops and connected with a supportive team of medical sales reps who genuinely wanted me to succeed. I learned how to network effectively, who to reach out to, and how to make the right connections. The classes were excellent, and soon enough, I had a strong resume, much better industry knowledge, and a lot more confidence in my ability to land a medical sales job.

Within a month of joining, I started getting interviews! I couldn’t believe I was actually being seen by hiring people and seriously being considered for these jobs. But getting an interview is just the first step; you need to stand out. I did multiple mock interviews with EYS professionals and had phone conversations with my mentors before some of my interviews. I never felt alone in the process. Even when I received the job offer, I called one of my mentors right away and got some valuable advice on the next steps.

I’ve spoken with many medical sales professionals who have shared their own struggles in landing their first jobs. They’re all amazed at how quickly I received my offer and how it came about. I can honestly say I owe it 100% to EYS. If you’re in the same position I was in and are considering joining the program, don’t hesitate. It’s worth every penny, and the sooner you start, the sooner you’ll get a job offer.

Thank you EYS team for making a career in medical sales possible for me.

Alana B.

Sales Manager delivering solutions for sales and healthcare professionals to pursue passion for customers and patients! Sales Leader | Strategic Partner | Specialty Sales | Solution Selling | ACTIVATOR

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Samuel understands how to deliver expectations in your interview. He listens to your story to provide valuable solutions towards delivering your sales portfolio in an impactful and concise way.

He also quickly identifies any opportunities you may have to successfully exemplify your candidacy match for the role you are applying for.
His methodology boosted me with tools and confidence needed to access my dream job! I hope I will get more opportunities in the future to utilize his full program.

Katherine Thrasher, MBA

Digital Marketing | Solutions & Results Driven | Pharmaceutical Sales Expertise | People Connector | Relationship Manager

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Samuel is an excellent coach that helped me prepare for my pharmaceutical sales interviews. Coming from a non-pharmaceutical background, he utilized his previous sales experience and coaching tactics to help me become more prepared and more confident before meeting with hiring managers. As a result, I was offered a sales position within the pharmaceutical field! I highly recommend working with Samuel as a sales coach!

Julie Imbruno

Executive Vaccine Representative at Merck

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Samuel is one of the most authentic, well versed, inspirational coaches in the industry. I chanced upon Samuel’s LinkedIn profile and connected with him based on his industry knowledge. Upon our very 1st conversation I knew whole heartedly that he was the exact person I needed to help me make the career change I was looking for. He explained his program and what it had to offer. He also relayed what to expect within the 6 weeks we’d be specifically working on building this change together. The program he has in place works, because of its structure and methodology. He provides the most beneficial/honest feedback and support. He makes himself available for any and all questions. He has 1st hand working knowledge and experience of & within the industry and how to become exquisitely prepared for a career change into medical/pharmaceutical sales. Most importantly what his programming offers and the steps taken to ensure personal success(es) are worth every moment of time spent (resume building, interview preparation, presentation, etc.). Without Samuel’s guidance, support, knowledge, encouragement, honesty, and support I would still be looking for a pharmaceutical sales position. I feel blessed to have met him & had his guidance. “Once a client always a client”. Although the “career change” guidance and programming is no longer needed…I will remain his client for life (that’s guaranteed). Within the 6 short weeks of programming time…I went from barely understanding the industry to landing a dream position. Without a doubt…I will continue to access Samuel as my mentor and coach throughout my pharmaceutical sales career. I will reach out to him to assure my continued growth & success in this field. He’s the gentleman anyone needs if they are serious about making a career change. There is no doubt everyone succeeds with Samuel! To say that I am extremely grateful is an understatement.

Kelli D.

Licensed Medicare Direct Sales

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I decided to invest in Evolve Your Success sales coaching program to better my chances in pharmaceutical sales interview processes. Samuel delivered an excellent customer experience. Due to time constraints on my end, we had to do a “crash” course and the information and tools I received was still invaluable. The passion and knowledge that he integrated into the consults, was everything that I needed to boost my confidence, through proper preparation and key tools for successful interviewing in this very specific niche market. Receiving recorded videos of each training session was especially helpful to be able to be fully present during the session and not have to worry if I missed taking notes on some small but integral piece of information.

I highly recommend this program for any person interested in investing in their own success in sales. If you want better outcomes you must exercise your 5 P’s: Proper Preparation Prevents Poor Performance. Samuel will go above and beyond to help those who are serious about being prepared for success! I have already raved to my colleagues about the evolve your success programs and they all saw first hand how I was positively impacted toward greater results in my sales career!

I was willing to support this new business because I saw the passion behind it. And what I received was a first rate sales program. I am better personally and professionally for it, and you can be too. Invest in your now and reap the fruits forever. 2020 is a great year to start to Evolve Your Success for the decade ahead!

Jennifer Peckman-Rethman

Business Development Kansas City at Carl Zeiss Vision, Inc.

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When I scheduled my initial appointment with Samuel I wasn’t sure what to expect. In my case I needed advice and information to push through not being able to find the right sales job. Samuel tailors his program to your specific goals and puts in place a plan for success. His knowledge about medical sales is very impressive and through his sessions I felt much more confident and prepared to interview and negotiate and ultimately land 2 job offers. I highly recommend meeting with Samuel and start working towards your goals so you can land your dream job!

Stephanie Hernandez

B2B Sales. Medical sales. Financial services

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If you want to progress in your career, I highly recommend working with Samuel. Samuel is a well experienced individual who is passionate and dedicated to get the tools you need. Like many others, I was putting time on searching interview tips online and is nothing compared like the help you would receive from Samuel. He is a great coach who is also assertive to help follow your dream career path. Samuel has been a great help on giving advice and tools on what I needed to work on to land an opportunity I have been waiting for! Again I recommend his system for anybody that wants an opportunity in the medical sales industry!

MSP 166 | Cardiac Rhythm

Crystal Sobande

Cardiology Account Manager II

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I highly recommend Samuel if you are looking to advance your career. Samuel is very professional, a great coach, and a fabulous mentor. I have learned so much through the Medical Career Builder Program. I honestly wouldn’t have been able to get to where I am in my career without him. I am very happy to say that within a few weeks of starting his program, I was able to land several interviews and have recently accepted an offer working my dream job for Medtronic.

Ryan Pfeiffer

Nuclear Medicine Flex Force & Clinical Education Specialist

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Samuel is a top-notch medical sales leader, mentor and entrepreneur who knows how to get results while teaching others how to develop their own skills to do the same. I started his program as a Nuclear Medicine Technologist and have been hired as a Clinical Specialist at Siemens Healthineers. He works extremely hard, is passionate about his mission and builds success not only in himself or his company, but in the people around him. I’ll recommend this guy any day.

Andrew Koehler

Surgical Robotics Program Builder 🦾 | Disruptive Technology | Clinical Sales | Capital Sales | Surgical Robotics

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Samuel is a joy to work with! I started the EYS program and we immediately focused in on what I had learned and Samuel was able to help me drill down to what I needed to work on and articulated how to strengthen the weak points in my armor. The Career Builder Program and the wealth of videos, personal 1-1 time, and behind the scenes interviews and workbooks helped me prepare to land the job of dreams.

Many thanks to Samuel and EYS for their help keeping the fire lit and pushing me to be my best

Eric Knotts

Senior Therapeutic Area Specialist (Neuro Psych), Bristol Myers Squibb (BMS)

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When I first embarked on my journey to break into the pharmaceutical sales industry, I feeling getting quite discouraged. I was doing everything I could to really stand out, but only finding that I was able to make it to the first and second round of interviews. A full year and a half passed, with many courses and certifications under my belt, when I finally came across the Medical Sales Podcast by EYS. From here, I heard about the Medical Sales Career Builder and immediately enrolled! I knew that I was doing something right to get me into the interviews, but something was still preventing me from getting past that final interview and this program would give me the perfect opportunity to find out exactly what that was. With Samuel’s coaching and after going through the relevant learning modules and workbooks, I was finally able to master my approach to interviews. It turns out this is exactly what I needed to finally break though and get me the job! I was ecstatic when I got the job offer and I couldn’t have done it without Samuel’s help and support . Thank you Samuel!

MSP 82 | Medical Sales Representative

Brett St Clair

Medical Device Sales Representative

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Enrolling in Samuel’s EYS Career Builder program was the best professional decision I have made to date. The knowledge I gained through the program was pivotal in making myself the candidate I desired to be. Beyond the coursework, lessons, calls (etc), the course encourages you to commit to something that is often overlooked – internal reflection. While developing your skillset, network, and overall knowledge of the industry is incredibly important. One of the biggest takeaways for me was taking what you had learned and connecting it to your “why.” Why do you want to work for this company? Why do you want to promote these products? Why is this your passion? This course isn’t structured to land you “just a job,” it is structured to help you land your dream job. Which I was able to accomplish.

I wish everyone had the opportunity to learn from an individual like Samuel. He is someone who I consider as a coach & mentor, but also as a friend. Samuel is relentlessly focused on developing talent while pushing you to grow through positive reinforcement. The EYS program has made an undeniable impact in my life, and for that I give Samuel and the program my respect and highest recommendation.

Tyler Ropp BSN, RN

Senior Mako Product Specialist at Stryker | Robotic Joint Replacement

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I just got a job offer from Stryker! I want to thank Samuel and the Medical Sales Career Builder Program. As an experienced nurse, I knew for quite some time I wanted to apply my experience in a different way within the medical device industry. Before I found the program, I had applied and interviewed for several jobs in the industry but never received an offer. I was doing my best to prepare on my own listening to podcasts, reviewing resources on LinkedIn, and reading up on any interview prep I could find. No matter what I had done, I wasn’t seeing the results I wanted and knew I needed to make a change. I found Samuels’ program on LinkedIn, and after contacting him he got back to me in less than an hour and we started working together just 3 days later. Samuel had a clear process and plan for helping me succeed. He quickly determined my weaknesses and we worked extensively to improve them. I was given the resources and support I needed to get me to where I am today with a job offer from Stryker! Working with Samuel was the best decision I have made in helping acquire my dream job. Thank you again to Samuel and the Career Builder Program!

Alana Rugg MS, CMR

Area Manager, Therapy Awareness. Northeast & Atlantic Coast

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I just got a job offer!!! Thanks to Samuel and the Evolve Your Success Community. Many thanks to the Medical Sales Career Builder, I wouldn’t have been able to do this without them. Before I discovered the program I wasn’t getting as many interviews as I was hoping despite the fact that I was applying to multiple job opportunities. I was searching for job opportunities in my area and just applying to them online and hoping someone would call me. I was becoming frustrated and knew I needed to do something different that would make me standout from other candidates, that’s when I discovered Evolve Your Success. I researched the program and spoke with others who were past clients of the program, I heard nothing but rave reviews. As soon as I joined and spoke with Samuel I knew I made the right decision. Going through the Medical Sales Career Builder program was simple and intuitive. It gave me an exact road map that lead me to my new position! Joining this program was the best decision I have ever made. It taught me so much, brought me out of my comfort zone, and it gave me the confidence I needed to win the job of my dreams. I highly suggest you join the program, do the work, because the skills you learn here and the connections you build are the best in the industry. Now that I have the dream job I’m looking forward to the future and signing up for the next phase of the program, Sales Builder. Thanks again Samuel because of you and the team my career is on the right track!

Judy Gbadebo, M.D.

Physician-Scientist | Medical Affairs | Clinical Education and Research Director at scPharmaceuticals

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I just got a job offer! Samuel’s EYS Medical Sales Career Builder Program was bar none one of the most valuable programs I have ever had the pleasure of joining. As a medical doctor transitioning from clinical medicine into the biopharmaceutical industry, I knew I needed a professional, goal-directed program to guide my way in this bold, new venture. Samuel’s program helped me learn how to leverage my experiences in a unique fashion within the biopharma industry. His program provides an overabundance of resources. From networking and resume writing to interviewing and negotiating, EYS was there at every step of the process. I never felt alone, and was constantly encouraged.

Thank you Samuel for your expertise and creation of the EYS Career Builder Program!

Katherine Stovall

Area Sales Manager

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I’m so glad I went through the Medical Sales Career Builder program! I received amazing guidance and coaching that gave me the exact steps I needed to land my new position. I would definitely recommend going through the program to anyone wanting to break into the industry like me!

Kristina Stewart

I connect prescribers with treatment solutions for Migraines and Tardive Dyskinesia

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After recently migrating to the US, I was eager to re-start my career in Pharmaceutical Sales. I quickly realized that I would need an experienced industry professional to guide me on this journey. Samuel and the EYS Career Builder Program exceeded my expectations. Having Samuel as my coach and mentor, enabled me to package my skills and experience in an effective and concise way that translated well in my interviews. I landed my new role! Thank you Samuel and your team for helping me realize my potential.

DH Williams

Specialty Brain Disease Sales Professional | Expertise Connection Builder| Fitness Educator

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I was having such a challenging time trying to land a dream job in the medical sales world. I thought I was doing everything I could to make this happen however after 5 months I became burnt out and unmotivated.

I wasn’t sure what I was going to do. I had reached out and connected with over 1000 connections on LinkedIn and to my surprise, I ran into someone from my hometown who had much success in the field. He and I discussed the issues I was having and that’s when he told me about Samuel and his program.

I decided to give the program a try and signed up on June 2nd of this year. Within hours and days of signing up, I became very fascinated with what I was learning. The program made so much sense and helped me to become lazer like focused on what I wasn’t doing earlier to become successful and what I could do to make this happen.

July 2nd of 2021 I received an offer!

Not only was it from the specific company I was most interested in but also, it was in the specific city I was wanting to move to – clear across the east to the west coast.

Samuel and his program have truly changed my life! With his guidance including a weekly online module, live class and guest speakers in the field – just to name a few – anyone can succeed to land the medical sales position job of their dream!

Nicholas Andrews

Territory Manager, Diabetes – Atlanta South / Proven Sales Professional with an Unwavering Commitment to the Service of Others.

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Samuel and his team at Evolve Your Success are game changers for professionals who are looking to present themselves at their best. I knew the competition for a career in the medical sales arena is immense and I needed to prepare myself to standout amongst all the other candidates vying for the same positions as I was. Sam will tell you I am very self aware of my strengths and weaknesses and I am very comfortable about speaking on what I know but not so much talking about myself. Enrolling in the Medical Sales Career Builder Program offered a holistic approach of how to represent my skills and attributes to hiring managers all awhile staying true to myself as I told my story. When you commit to the process the results happen, I landed a perfect role with the #1 medical device company in the world with no prior medical sales experience. You owe it to yourself and your career to join Evolve Your Success !!

Jeffrey Koshy

Supply Chain and Procurement Enthusiast | Sales Professional | Web Developer

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The journey of breaking into medical sales can be much longer and harder than many expect. One thing I learned from Samuel is that networking goes a long way into landing a job in medical sales. They also helped me get better at my interview skills and answer questions more genuinely.

Zachariah C.

Therapeutic Sales Specialist @ Leo Pharma

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Prior to enlisting Samuel’s services I was a “middle of the pack” rep at Primus. Not the worst, but far from the best. Up to that point I thought I had all of the tools necessary to get into President’s Club, but my results were showing otherwise.

The missing ingredient that Samuel has given me is fire. The fire to go out everyday and work my territory to its max. The fire to use my downtime at home to prep & prepare for the day ahead. Evolve You Success was the ignition I needed to help realize the kind of rep I am, what my unique personality brings to the table, and how to leverage the sum of these parts to the maximum.

When I began Samuel’s program in September of 2021 I was ranked 12th out of 40 reps, by the end of the year I finished in 6th place; comfortably in President’s Club. I also ended 1st nationally for our brand Promiseb which garnered me another award.

For those on the fence I strongly recommend making the investment. I have easily recouped the cost not only in the awards I won but the increased bonuses that have come along with it already.